Website Redesign
Roles: Web Strategist, User Experience Design
Roles: Web Strategist, User Experience Design
For a growing company in Las Vegas' competitive construction market, PWI's outdated website failed to support their business goals or effectively communicate their brand story. As the project's web strategist my goal was to produce an experience that would effectively communicate their expertise, feature their fun and inclusive company culture and different them from their competitors. The new site is sleek, easy to navigate, features their amazing portfolio of work as strategic case studies, provides eye catching project stats and captures the company's pet friendly, fun loving culture. It was a dramatic transformation that prepared them for today's market conditions and the future.
Additional site pages
PWI's Primary Personas
"Our website redesign sought to deliver a user experience much like our client experience. The new site reflects our firm’s key characteristics – personal touch, positivity, problem-solvers, and fun-loving culture."
Dominica Garza,
PWI Construction
Marketing & Communications Manage
Dominica Garza,
PWI Construction
Marketing & Communications Manage
Awards:
Outstanding Website - WebAwards
Construction Standard of Excellence - WebAwards
Gold - dotCOMM Awards
Outstanding Website - WebAwards
Construction Standard of Excellence - WebAwards
Gold - dotCOMM Awards